Advertising Package Outline
SEnior Citizen's Guide offers you print + web advertising packages with extended value. The cost of your participation is based on the size of print advertisement you reserve, and includes the following online exposure points and services:
| Advertisement Size | Full Page (4.375 x 7.375 or Bleed) |
Half Page (4.375 x 3.625) |
| Enhanced Listing(s) | X | X |
| Web Link(s) & Tracking | X | X |
| Calendar Posting (online) |
X | X |
| Editorial Interfacement (print) |
X | X |
| Business Profile (online) |
X | X |
| Color Availability (Cover Postitions ONLY) |
X | |
| Boomers Resource Guide |
X | X |
| Free Typesetting | X | X |
For pricing, please refer to our Confirmation Form which outlines our rate structure. Please note - discounts are available for placement of full and half page advertisements in multiple editions.
Enhanced Listing(s)
As an advertiser, your business will be listed in all relevant categories
in the printed booklet and on SeniorCitizensGuide.com.
Our printed edition includes a telephone directory of hospitals aned unique resources where, if applicable, your listing
will be bolded with a short description of your services and include a "See
ad on page XX" reference and contact information including your website
listing. Our website includes a much broader
list of categories including everything from housing to local activities.
Website Link(s) &
Tracking
As an advertiser, you will be included on SeniorCitizensGuide.com
in the area(s) in which you advertise. Your website will be linked from your
business listing and within your Business Profile if you have one. We do run
statistical reports each month that can tell us how many times your Business
Profile has been accessed and how many times visitors have "clicked through"
to your website.
Event Posting on the
Online Calendar
As an advertiser, you have the opportunity to post upcoming events or classes
on our special events calendars in each of the areas in which you are advertising.
Promote your special sales or programs your store is hosting; or sponsored
events that you are hosting to local older adults searching our online calendar
for things to do. Older adults and their families will now have a clear overview
of local activities and you will have yet another opportunity to make your
special events and classes known to our readers! Simply email or fax your
schedule to us and we will upload your events immediately.
Editorial Interfacement
Full and half page advertisers may choose to
interface their advertisement with a relevant editorial in the printed booklet.
Ask your sales representative about available positions, or if there are any
opportunities for you to contribute an editorial. Interfacing with a relevant
editorial can give your advertisement an "anchor". A reader, who
is drawn to an article about the benefits of a hearing aid, might be more
inclined to call on an interfacing advertisement for hearing impairment.
Online Business Profile
In order to provide you with the BEST INTERNET EXPOSURE outside of your own
website, we offer our full and half page advertisers a free web page
on our site to promote their products and services. Whether you have a website
or not, your Business Profile is a very value tool in that it DIRECTS traffic
to your website, allows you to CONCENTRATE your online message without having
to make any alterations to your own website, and CAPTURE the attention of
our online readers who are already using SeniorCitizensGuide.com
to search for businesses that can meet the older adults needs right before
or as they are going through transitions in many areas of their lives. Your
Business Profile becomes a "searchable" resource page on a highly
ranked website that is known for having the answers to older adults and their
families' questions! Business Profiles are available to all advertisers.
Click here for additional details regarding Online
Business Profiles.
Color Availability
ONLY cover positions are available in color all pages within the printed book
are black and white. Please contact your sales
representative regarding cost or availability of prime positions.
Boomers Resource
Guide
Since the oldest Boomers have now turned 60 and younger Boomers have older
parents for whom they need information and resources, we have added a SECTION
within the print guide titled Boomer’s Resource Guide. All advertisers
in the Senior Citizen’s Guides also benefit from FREE
exposure on www.BoomersResourceGuide.com.
Free Typesetting &
Design Services
We can create your print advertisement for you at no extra cost if you provide
us with copy and any photos, logos, graphics, etc. Please reserve your space
ASAP so that we have plenty of time to provide you with a pre-publication
proof. Similarly, we will work with you to develop your online Business Profile.