Print Distribution
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Targets the active, 55+ Boomer and Senior Communities
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Published for each of the following metropolitan markets: Pittsburgh, Philadelphia, Detroit, Cincinnati/Dayton, Connecticut, Baltimore, Cleveland, North Jersey, Chicago, South Jersey, NEW! Atlanta, NEW! Boston, NEW! Houston, NEW! San Francisco, and NEW! Seattle.
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15,000 copies printed for each market per volume (30,000 copies per year, per market)
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Small booklet format ensures long shelf life. This, combined with the editorial design, makes it a reference that is used over time leading to multiple exposures for our advertisers.
Written request distribution and why it's important:
We require a formal written request from professionals who are interested in distributing complimentary copies. This ensures active, aggressive distribution by organizations that want copies. Because our distributors have a planned method for getting the guides into the hands of the seniors and their family members, few copies are ever wasted.
Sample distribution points include physicians, financial advisors, agencies on aging, senior centers, etc. (see below for a complete list). This highly controlled method of distribution gives you the lowest per prospect cost of reaching your target audience.
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